Giving and receiving gifts is exciting but getting in a mess with sticky tape, accidentally tearing the paper and seeing that beautiful wrapping quickly descend into nothing more than waste paper is not so good. Although much thought may have gone into the gift itself, the wasteful wrapping seems to cheapen the act of giving. It deserves something better.

Inspiration for my company sprung from a famous old English Folk tale called Dick Whittington, where our hero is characterised by carrying his worldly belongings wrapped in a red and white handkerchief. Before paper was so readily available, many cultures would have used fabric to wrap all sorts of things and it would have been used many times over. In Japan the art of wrapping with fabric is called Furoshiki. There are many different knots and techniques for fabric wrapping, but something simpler was needed. Something that could secure the fabric and add that touch of elegance that every gift-giving occasion deserves. Ribbons! Neatly attached to the fabric, in a similar way to how string was used to secure parcels years ago, crossed over and tied in a bow.

As the old saying goes, what goes around comes around, so use our ethical and eco-friendly gift wrap with your next gift and it will pass on from person to person, around family and friends, spreading a smile on its way that will most likely make its way back to you!